Monday, April 16, 2012

Screen Printing Vs embroidery - Why Screen Printing Wins Out

Screen printing and embroidery are by far the most popular methods of apparel garnish on the market. While screen printing undoubtedly has the majority share in the marketplace in some applications embroidery undoubtedly has its strengths.

When you are choosing which garment garnish formula to go with there are many variables to think but here is where each formula has its strengths.

Embroidered ties

Image size - Screen printing undoubtedly wins out with larger image sizes. embroidery can tend to collect the fabric and can also be a lot heavier and scratchier at large sizes. embroidery will also be a lot more costly at large sizes where as the price of screen printing doesn't change that much in the middle of a small pocket print and a large back print.

Corporate look - embroidery tends to have much appeal when it comes to corporate applications. Firm shirts etc that have a small corporate logo embroidered on them tend to look a lot more expert that the equivalent with screen printing.

Soft hand - The feel of the garnish to the skin is called its "hand". A "soft hand" is where you can't facilely distinguish the feel of the print from the fabric itself. A "hard hand" is where the print is much stiffer and harder than the fabric itself. When using water based inks in screenprinting you can perform a soft hand where the feel of the print is indistinguishable because the ink legitimately soaks in to the fabric and becomes part of it. embroidery will all the time have a hard hand because of the density of the stitching used and as we saw above can become scratchy.

Headwear - While you can have success with screen printing on caps and other assorted headwear, embroidery is undoubtedly the best option. Most caps have a seam that runs down the front centre of the cap and this is very difficult to print or apply a heat replacement over. One of the exceptions to this is the foam front trucker caps. They screenprint well but can also give a cool effect when embroidered. Where the embroidery is the foam depresses and gives a 3D effect.

Cost - Both methods have their pro's and con's here. For singular colour jobs I think screenprinting comes out on top whereas once you get into complicated colours embroidery's lower set up costs can make it a bit more cost effective. But also as stated above if the size of the image gets too large embroidery costs can undoubtedly growth as its pricing is based on stitch count as opposed to the amount of colours in the print.

So there are a few things to keep in mind when you are choosing what type of garment garnish you want to use. But for me, while embroidery has its benefits in inevitable situations, I believe that screen printing is a much more versatile and stylish solution.

Screen Printing Vs embroidery - Why Screen Printing Wins Out

Screen printing and embroidery are by far the most popular methods of apparel garnish on the market. While screen printing undoubtedly has the majority share in the marketplace in some applications embroidery undoubtedly has its strengths.

When you are choosing which garment garnish formula to go with there are many variables to think but here is where each formula has its strengths.

Embroidered ties

Image size - Screen printing undoubtedly wins out with larger image sizes. embroidery can tend to collect the fabric and can also be a lot heavier and scratchier at large sizes. embroidery will also be a lot more costly at large sizes where as the price of screen printing doesn't change that much in the middle of a small pocket print and a large back print.

Corporate look - embroidery tends to have much appeal when it comes to corporate applications. Firm shirts etc that have a small corporate logo embroidered on them tend to look a lot more expert that the equivalent with screen printing.

Soft hand - The feel of the garnish to the skin is called its "hand". A "soft hand" is where you can't facilely distinguish the feel of the print from the fabric itself. A "hard hand" is where the print is much stiffer and harder than the fabric itself. When using water based inks in screenprinting you can perform a soft hand where the feel of the print is indistinguishable because the ink legitimately soaks in to the fabric and becomes part of it. embroidery will all the time have a hard hand because of the density of the stitching used and as we saw above can become scratchy.

Headwear - While you can have success with screen printing on caps and other assorted headwear, embroidery is undoubtedly the best option. Most caps have a seam that runs down the front centre of the cap and this is very difficult to print or apply a heat replacement over. One of the exceptions to this is the foam front trucker caps. They screenprint well but can also give a cool effect when embroidered. Where the embroidery is the foam depresses and gives a 3D effect.

Cost - Both methods have their pro's and con's here. For singular colour jobs I think screenprinting comes out on top whereas once you get into complicated colours embroidery's lower set up costs can make it a bit more cost effective. But also as stated above if the size of the image gets too large embroidery costs can undoubtedly growth as its pricing is based on stitch count as opposed to the amount of colours in the print.

So there are a few things to keep in mind when you are choosing what type of garment garnish you want to use. But for me, while embroidery has its benefits in inevitable situations, I believe that screen printing is a much more versatile and stylish solution.

Screen Printing Vs embroidery - Why Screen Printing Wins Out

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